morning Archives - Champlain Marketing

Atlantic Sunrise

Morning sunrise over the Atlantic Ocean from Gloucester, Massachusetts

Google Data Studio Reports
One of the best parts about Data Studio reports is that the end user can control the date range. This means clients can look at their data in ways a static report could never show.
SEO ROI. What keywords to target and where
To compile a list of keyword phases to target for search engine optimization, you need to think about these three things first: 1) Search Volume 2) Geographic Location 3) Your Competition. You want traffic that comes, and stays on your website.
Page Speed. Your Best Defense Against the Death of Net Neutrality
I know the fight isn’t over, and Net Neutrality is still breathing, even kicking in some states. In the mean time, internet service provider consolidation, along with media consolidation, has accelerated. This mostly involves the big companies, their small competitors and of course, the consumer.
Google AMP Project and SEO
The Google AMP project is less than a year old, but it’s already making waves. Google does a lot of things that make waves. When it affects SERPs the SEO community pays close attention to every word, and reads between many lines. I’m no exception. When I started seeing stories about how AMP pages might (or might not) be ranked, I figured I should learn how AMP works.